Take advantage of sending email campaigns in UpMenu online ordering system. Use the campaigns to maintain good communication with your customers and increase the number of online orders.
Creating email campaigns
Create a graphically appealing and informative email campaign that inspires customer confidence and encourages them to order from your restaurant's website or to visit your premises.
Go to „Marketing” → „Campaigns”.
Click „New campaign” and choose "Email".
Fill out the form for creating an Email campaign: - The system sets a default sender email address of "email@example.com". - Enter the name of the sender and subject (message tittle) - make sure the name inspires confidence and the subject grabs the customer's attention. - Describe the details of the campaign, you can also paste a photo. Link to unsubscribe from the newsletter will be added at the end of your message automatically. - Campaign participants - select the restaurant customers you want to send the message to. - Set issue date - current or plan to deliver in the future. - Specify the payer of the campaign - if you have many points of sale, indicate the restaurant to which the campaign cost is to be assigned. Leave this field blank if you want to automatically assign the cost to the restaurant at which the client orders.
If you want to check if the message looks correct – press “Send test Email” in the upper right corner of the form.
“Save as a draft” campaign, if you want to edit later. “Save and send” to run the campaign.
Changing email in campaigns
In the UpMenu system in e-mail campaigns, the default sender e-mail address is firstname.lastname@example.org. You can use a different address, e.g. associated with your restaurant, but it requires appropriate configuration in DNS settings. Remember that your email address must be an address with your own domain, not a public address like @gmail.com, @outlook.com or @yahoo.com.
Configure DKIM and SPF records for your domain according to this instruction.
Write in the chat that the records have been set up successfully, and include the new trusted email address of your restaurant that you want to use in campaigns.
Within 24 hours, a verification link confirming access to the account, will be sent to your new e-mail address.
Copy this verification link and send it back to the UpMenu chat.
Wait 24 hours for the DNS changes to take effect.
When the configuration is correct, we will notify you.
With each newly created e-mail campaign, you can now enter your new e-mail address.